Carolyn Pianalto's profile

Annie's - Package Redesign

Package Design: Redesign a packaged product by analyzing the package design, and determining what principles and elements would help this 'unsuccessful' package design, be a design success. The redesign can update the logo but cannot entirely redesign and it must maintain one element of the current packaging.
 
Annie's is a food company that specializes in organic snacks and food.
 
For the final design, I wanted to change the target audience to adults so the package could be more clean and emphasizing the organic fruit going into the snack. If parents wanted to share the fruit snacks with their children then it would also be a tasty snack for them.
Annie's - Package Redesign
Published:

Annie's - Package Redesign

Redesign of a food package.

Published: